Blog

(Video) Voice Search
Video Transcription So I think one of the most important things for marketers to keeping a little bit of an eye on next year, is gonna be voice technology. You know we've had Siri on our phone for years now and whether you've got an Amazon Alexa or you've got an Echo...

(Video) Influencer Marketing
Video Transcription Marketing is ridiculous. It's it's all over the place now for a lot of brands. They're trying to kind of figure out, well how do I how do I use it. How do I get into it? I mean, I don't have enough money to utilize Kim Kardashian or somebody like...

The DOs and DON’Ts of Using Social Media Platforms for Small Business Owners
Social Media Platforms are crucial in this day in age for small businesses. A small business owner can use it for free advertising, sales promotion, reach a larger audience, or even research the competition. Social media platforms can offer small businesses the...

Is IGTV the Next Big Thing in Social Media Marketing?
It can be hard to keep up with the ever-changing landscape that is social media, but as social media marketers it’s a fact we can’t ignore — new platforms are going to be introduced and it’s our responsibility to investigate how those platforms will essentially help...

Facebook Makes Efforts to Improve Ad Transparency
Have you ever wondered why certain advertisements are displayed on your Facebook News Feed? Recently, Facebook has been striving to alter the way advertisers control their custom audience lists. A custom audience list refers to the contact records advertisers transfer...

Bonnaroo Music and Arts Festival: Through the Eyes of a Marketer
Last weekend, over 80,000 music lovers gathered in Manchester, Tennessee, for Bonnaroo Music and Arts Festival. The annual event offers an exciting weekend of live performances ranging from comedy to music to cinema, as well as camping, food and drinks, yoga, art...

Best Practices for Hashtags
Before social media hashtags were simply the pound sign on our phones, but today they have become one of the most popular ways to categorize content on social sites from Twitter to Facebook to LinkedIn, Instagram, and Pinterest. It gives users and content creators the...

How to Engage with Generation Z on Social Media
Generation Z, also known as the “mobile-only” generation, are our future thought leaders, consumers, and professionals. They are the future of the marketing and advertising audience, yet marketers and advertisers still lack the knowledge required to engage with them...

Keeping Up with Social Media Updates
In the constantly changing social media world, it can be quite difficult to stay in the know. Here’s a list of the latest Instagram and Facebook updates that will help keep you in the loop to help strengthen your social media presence. Instagram Instagram is...
![Going Viral Guidelines [Infographic]](https://wearesparx.com/wp-content/uploads/2018/04/gone-viral-840x675.jpg)
Going Viral Guidelines [Infographic]
What does it mean to go viral and how do you get there? Going viral has started playing a huge role in marketing and has become one of the main focuses for a brand. Viral content gives brands the chance to reach thousands of potential and existing consumers. All...